Description: mascaras are applied to the eyelashes in either a liquid, powder, or cream substance with a brush. Mascaras color the lashes, (usually a dark tint) and make the lashes appear more voluminous, which can result in a more defined expression.
Trends and Ingredients: everyone has different lashes and also different desires for how they would like their lashes to look. One thing which is important to everyone is that mascara should stay in place all day, no matter what the weather conditions are. In addition to this, some people want a natural look, which only defines the lashes, while others want full, lengthened lashes. IngreCore sells various preservatives (Ingrephen PCG10), pigments, oils, surfactants (Coco Glucoside50 55CE), thickeners (Glyceryl Stearate SE) and waxes to design a mascara with the characteristics you’re looking for.